Frequent Research experience researcher & expertise helps you to make the right decision for your business. Our
highly experienced consultants and foresightedness always thrive to make you reach your business objectives with right
decisions to gain growth. Our highly experienced and trained specialist analyse your business need and provide the best
strategy to generate flawless results and growth for your business.
Our research toolkit approaches and methodologies are designed to support clients through the different stages of the
research cycle – whether it’s the discovery phase, idea generation and NPD, validating and optimizing, or in a more
consultative role: We structure our methods into four areas. You can find out more about each below…
Our Research consultancy service support includes:
Advisory & Consulting Services
Advisory services typically involve providing expert advice and recommendations to clients on
a particular matter or issue. This could involve conducting research, analyzing data, and
developing strategies to help clients achieve their goals or overcome challenges.
Brand Assessment
Brand assessment refers to the process of evaluating the strength and effectiveness of a
brand’s identity, reputation, and market position. It involves analyzing various aspects of
the brand, including its visual identity, messaging, target audience, competition, and
overall performance.
Competitive Benchmarking
To conduct a competitive benchmarking analysis, organizations typically begin by identifying
their competitors and selecting key performance indicators (KPIs) to measure. These KPIs may
include metrics such as product quality, customer satisfaction, pricing, marketing reach,
and employee productivity.
New Product Development Research
New product development research is the process of gathering and analyzing data to inform the
creation of a new product or service. This research can help organizations better understand
their target audience, identify customer needs and preferences, and develop a product or
service that meets those needs.
Product marketing
Product marketing is the process of promoting and selling a specific product or service to a
target audience. It involves a range of activities designed to generate interest in the
product, communicate its value and benefits, and persuade potential customers to make a
purchase.
Pricing Research
Pricing research is the process of gathering and analyzing data to determine the optimal
price for a product or service. This research helps organizations better understand how
customers perceive the value of their products and services, and identify the most effective
pricing strategies to maximize revenue and profitability.
Market Segmentation and Sizing
Market segmentation and sizing is the process of dividing a larger market into smaller groups
of consumers with similar needs and characteristics, and estimating the size and potential
of each segment. This information is then used to develop more effective marketing
strategies and tactics that are tailored to the needs of each specific segment.
Our process:
1 Understand & Discover the business Need
We help in gaining a comprehensive understanding of the challenges, goals, and requirements of a business or organization by identifying the problem or opportunity that the business seeks to address or capitalize on. We conduct research and analysis for you to gather information about the industry, market trends, customer behaviour, and competitive landscape.
2 Research Plans defined
By developing a well-defined research plan, we ensure that your study is well-structured, rigorous, and aligned with their research objectives. We serve as a guide throughout the research process and provides a clear framework for successful completion of the project.
3 Objectives & Methodology Proposed
When proposing research objectives and methodology, it is important to align them with the overall purpose of the study and ensure that the chosen methodology is appropriate for achieving the desired outcomes. This is where we help our clients to align clear, concise research question(s) and address the gaps or knowledge needs identified in the literature review or problem statement.We help you to select an appropriate research methodology based on the nature of the research objectives and the type of data needed.
4 Strategy Implemented
Throughout the implementation of the research strategy, it is important to maintain a systematic and rigorous approach, adhering to ethical standards, ensuring data quality, and addressing any challenges or obstacles that may arise this is where frequent research team helps you with regular communication and collaboration within the research team to give you a successful implementation and achieving the desired outcomes.
5 Actions are analysed
We examining and interpreting the results of the research to draw meaningful conclusions and insights to provide you a deeper understanding of the behaviors, trends, and patterns that emerge from the collected data. This helps you to derive meaningful insights and to take decisions based on the findings. Our analysis process are rigorous, systematic, and transparent to ensure the credibility and validity of the research outcomes.
6 Review and Evaluation
Our Review and evaluation process ensure to overcome all critical steps in the research process as they involve assessing the quality, validity, reliability of the research findings and the overall credibility & rigour of the research project. We find the strengths and weaknesses of the project, enhance the validity of the findings, and contribute to the overall knowledge in the field. Our team ensure transparent reporting of the review and evaluation process helps to establish trust and confidence in the research outcomes.
7 Results are reported
We provide results findings, insights, and conclusions with a well-presented report that allows you to understand and evaluate the research outcomes, facilitates future research, and contributes to the advancement of the field and before finalizing the report, we conduct a thorough review and proofreading to ensure accuracy, clarity, and coherence.
