We recruit and manage our B2B panel through our proprietary platforms: • Turn2Opinion.com • MyFrequentRewards.com These platforms enable structured recruitment, profiling, engagement tracking, and reward management — ensuring scalable and compliant panel operations.

We implement targeted recruitment methodologies to attract professionals aligned with specific research objectives, including: • Industry-based targeting • Role and designation-based filtering • Company size and function-specific outreach • Targeted email campaigns and digital advertising • Social media engagement strategies

Our free registration process includes: • Double opt-in email verification • Age and demographic validation • Phone number authentication • CAPTCHA and security question validation This ensures authenticity and reduces fraudulent registrations.

Upon registration, participants complete structured profiling questionnaires capturing: • Job title and function • Industry classification • Company size and structure • Decision-making authority • Professional responsibilities This enables precise segmentation and targeted sampling.

Each panellist is assigned a quality score and ranking based on: • Profiling completeness • Participation consistency • Engagement behaviour • Profile updates Panellists scoring within defined quality thresholds are prioritized for research participation.

Participants earn reward points upon completing profiling segments and participating in studies. Rewards are disbursed upon reaching predefined thresholds via: • PayPal • UPI • Wire Transfer This structured incentive system encourages active and reliable engagement.

We implement multi-layer authentication to ensure panel integrity, including: • Company email validation • Phone verification • Public profile cross-referencing (e.g., LinkedIn verification) • External database validation • Behavioural pattern monitoring • Backend quality audit reviews Our quality verification team conducts manual reviews to validate professional credentials and employment authenticity where applicable.

• Double Opt-In Authentication
• Age Validation
• BOAT Validation
• GEO-IP Validation
• CAPTCHA Security Controls
• Gate Survey Screening
• Security Question Validation
• Screening Questions Filters
• Open-End (OE) Quality Checks
• Red Herring Questions Controls
• Pre-Screening Qualification Filters