Gender
2 groups- 61.3%195,741 Males
- 38.7%123,576 Females
Largest group: Males at 61.3%
Business decision makers of Poland, profiled by Frequent Research.
Know them by company size.
- CapitalWarsaw
- CurrencyPolish złoty (PLN)
- LanguagesPolish
- GenderMales61.3% · 195,741
- Company Size (No. of Employees)1 - 9 Employees37.4% · 119,425
- Company Annual Revenue (PLN)Up to PLN 390,00034.9% · 111,442
- Voivodeship DistributionMasovian17.4% · 55,561
- Industry DistributionAgriculture Industry43.4% · 138,584
- Department DistributionProduction Department7.5% · 23,949
- Farm Owners & ManagementFarm Owner20.1% · 64,183
- Crop ProductionCrop Producer15.3% · 48,856
- Livestock & Animal ProductionLivestock Manager16.2% · 51,729
- Agribusiness & Corporate ManagementGeneral Manager12.6% · 40,234
- Procurement & Supply ChainSupply Chain Manager12.1% · 38,637
- Seed, Fertilizer & Crop ProtectionCrop Protection Manager13.1% · 41,831
- Agricultural Equipment & MachineryAgricultural Machinery Dealer19.6% · 62,586
- Food Processing & AgrifoodFood Processing Manager13.5% · 43,108
Poland in 5 numbers
- 319,317profiled professionals in Poland
- Gender61.3%Males
- Company size37.4%1 - 9 Employees
- Company revenue34.9%Up to PLN 390,000
- Industry distribution43.4%Agriculture Industry
Who they are and where they work
Gender, company size, company revenue and region of the professionals on this panel.
Company Size (No. of Employees)
8 groupsLargest group: 1 - 9 Employees at 37.4%
Company Annual Revenue (PLN)
6 groupsLargest group: Up to PLN 390,000 at 34.9%
Voivodeship Distribution
16 groups- Masovian17.4%55,561
- Silesian10.7%34,167
- Lesser Poland10.3%32,890
- Greater Poland9.2%29,377
- Lower Silesian7.9%25,226
- Łódź7%22,352
- Pomeranian6.1%19,478
- Lublin5.3%16,924
Largest group: Masovian at 17.4%
Sector by sector
4 sector sections, each with its industry mix, departments and job titles.
Industry Distribution
5 groups- Agriculture Industry43.4%138,584
- Horticulture Industry20.4%65,141
- Wood Industry14.4%45,982
- Fishing Industry17%54,284
- Tobacco Industry4.8%15,327
Largest group: Agriculture Industry at 43.4%
Department Distribution
33 groups- Production Department7.5%23,949
- Sales & Business Development Department5.7%18,201
- Mid-Level Management5.5%17,562
- Supply / Cold Chain & Logistics5.2%16,604
- Procurement Department4.5%14,369
- Accounts Department4.4%14,050
- Administration & Facilities Department4.1%13,092
- Strategic & Top Management4%12,773
Largest group: Production Department at 7.5%
Job titles in agriculture industry audience
Farm Owners & Management
- Farm Owner20.1%64,183
- Farm Manager10%31,932
- Commercial Farmer7.8%24,907
- Agricultural Entrepreneur5.4%17,243
Crop Production
- Crop Producer15.3%48,856
- Agronomist11.9%37,999
- Farm Supervisor9.9%31,612
- Field Agronomist9.6%30,654
Livestock & Animal Production
- Livestock Manager16.2%51,729
- Poultry Manager13.2%42,150
- Dairy Manager9.8%31,293
- Cattle Farm Manager9.2%29,377
Agribusiness & Corporate Management
- General Manager12.6%40,234
- Area Manager10.7%34,167
- Operations Manager10.3%32,890
- Business Development Manager9.8%31,293
Procurement & Supply Chain
- Supply Chain Manager12.1%38,637
- Warehouse Manager9.5%30,335
- Logistics Manager9.2%29,377
- Procurement Manager8.6%27,461
Seed, Fertilizer & Crop Protection
- Crop Protection Manager13.1%41,831
- Fertilizer Distribution Manager13%41,511
- Seed Sales Manager12.8%40,873
- Fertilizer Sales Manager12.4%39,595
Agricultural Equipment & Machinery
- Agricultural Machinery Dealer19.6%62,586
- Agricultural Equipment Sales Manager14%44,704
- Equipment Service Manager13.6%43,427
- Tractor Dealer12.8%40,873
Food Processing & Agrifood
- Food Processing Manager13.5%43,108
- Processing Plant Manager13%41,511
- Quality Assurance Manager11.2%35,764
- Dairy Processing Manager10.2%32,570
Research & Development
- Agricultural Scientist14.4%45,982
- Research Scientist11.9%37,999
- R&D Manager11.5%36,721
- Agricultural Research Manager9.4%30,016
Quality, Compliance & Sustainability
- Quality Control Manager14.9%47,578
- Quality Assurance Manager14.2%45,343
- Food Safety Officer12.7%40,553
- Sustainability Manager11.4%36,402
Sales & Marketing
- Marketing Manager11%35,125
- Key Account Manager10.4%33,209
- Sales Manager10.2%32,570
- Account Manager10.1%32,251
Finance & Administration
- Accounts Manager20.7%66,099
- Finance Manager20.3%64,821
- Administrative Manager16.3%52,049
- HR Manager14.1%45,024
Government & Public Sector
- Agricultural Officer19.4%61,947
- Agriculture Extension Officer14.1%45,024
- Agricultural Inspector11.6%37,041
- District Agriculture Officer9.9%31,612
Cooperatives & Associations
- Cooperative Manager24.5%78,233
- Agricultural Society Executive15.5%49,494
- Farmers Association Secretary15.2%48,536
- Farmers Association President12.3%39,276
Retail & Distribution
- Agro Dealer22.5%71,846
- Agricultural Retail Manager13.8%44,066
- Farm Input Distributor13.4%42,788
- Fertilizer Distributor12.6%40,234
Consulting & Advisory
- Agricultural Consultant22.3%71,208
- Farm Management Consultant16.2%51,729
- Agribusiness Consultant15.8%50,452
- Livestock Consultant11.4%36,402
Digital Agriculture & AgTech
- Digital Farming Specialist13.8%44,066
- Smart Farming Manager13%41,511
- Farm Data Analyst11.6%37,041
- GIS Specialist10.8%34,486
Profile distributions are modelled estimates for planning and feasibility, built from public demographic and market patterns. They are not a count of individual panel members; feasibility for your exact audience is confirmed for each project.
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